An innovative business model and approach to networking put AE in the news this week.


In the home business innovation section of The Guardian, Anne comments on how advances in online accounting systems, Skype and social media, when combined with flexible working practises, can be used to build a successful growth business in this sector.

“I’ve long been frustrated by the loss of accounting talent due to lack of flexibility for working parents”

Loss of talent from the UK economy is a focus of media attention at the moment and approaches like AE’s can be used to start to address this.  You can read more here “Guardian Small Business Showcase – Home business innovation: Aspiration Europe Ltd”


In a flexible and home-working business, it is essential to build a robust business network. In the Cambridge News, Anne discusses the networks within the Cambridge area and the advantages of hosting specific, targeted in-house networking events with Ed Goodman, CEO of Cambridge Business Lounge.
See the full article here “Taking a hard look at in-house networking” by Ed Goodman